MicroAcquire paid $2 million for acquire.com
Company goes big on rebrand with seven-figure domain purchase.
MicroAcquire pulled out its wallet to acquire acquire.com.
Online business marketplace MicroAcquire paid $2 million to acquire the acquire.com domain name, the founder disclosed today.
MicroAcquire founder Andrew Gazdecki disclosed the purchase price in response to a question on Twitter today:
We paid $2,000,000 for https://t.co/Bm9dObnlkY.
— Andrew Gazdecki (@agazdecki) November 15, 2022
I have reached out to Gazdecki to confirm this was an upfront cash price.
The company acquired the domain name after publicly disclosing plans to rebrand as Acquire. The company started as a platform for buying and selling very small businesses but has now expanded to handle larger deals, so the “micro” is misleading.
The $2 million purchase price is high enough to land acquire.com at #4 on DNJournal’s year-to-date sales chart.
I interviewed Gazdecki on Domain Name Wire Podcast #387.
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